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<br>b) Emitir normas e regulamentos internos para execução das atividades de comunicação, em consonância com a Política de Comunicação do Sistema Eletrobras e da Secretaria de Comunicação Social da Presidência da República – Secom;<br>c) Vincular as ações de comunicação à missão institucional da Empresa;<br>d) Atentar para o caráter educativo informativo e de orientação social;<br>e) Valorizar a diversidade étnica e cultural e respeito à igualdade e as questões raciais, de gênero e de orientação sexual;<br>f) Reforçar as atitudes que promovam o desenvolvimento humano e o respeito ao meio ambiente;<br>g) Valorizar os elementos simbólicos da cultura nacional e regional;<br>h) Vedar o uso de nomes, símbolos ou imagens que caracterizem promoção pessoal de autoridades ou serviços públicos;<br>i) Adequar as mensagens, linguagens e canais aos diferentes segmentos de público;<br>j) Uniformizar o uso de marcas, conceitos e identidade visual utilizados na comunicação do Governo Federal;<br>l) Valorizar estratégias de comunicação regionalizada;<br>m) Observar a eficiência e a racionalidade na aplicação dos recursos públicos;<br>n) Difundir boas práticas na área de comunicação; 
<br>o) Coordenar, orientar e monitorar, no âmbito da empresa todas as ações de comunicação envolvidas nos processos de natureza técnica, cultural, esportiva e socioambiental.a</p></div>
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<a href="http://www.portaltransparencia.gov.br/" target="_blank">
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<div class="footer-bottom ">
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<hr class="hr-footer" />
<div class="block width-50">
<img src="/PublishingImages/Masterpage_Home_Chesf/Footer/logo-chesf-horizontal-148x60-flat.png" class="align-div-vertically" />
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<span class="info-little gray-font align-text csf-fsize">
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